News Digest

Building a brand in the metaverse

What do Snoop Dogg, Nike, Sotheby’s, and PwC all have in common? They’ve all invested in real estate in the metaverse.
Looking beyond the world we see in two dimensions on screens—phones, laptops, desktops, or iPads—they have decided to purchase a plot of pixels in a three-dimensional virtual world we can experience through a headset.

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